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A Media Campaign of the United Architects of the Philippines
Architects have always played an important role in the history of civilization. We have helped reshape cities and localities, and in doing so, have been instrumental in the evolution of a people's culture. We have been at the forefront in the development of a society, albeit unbeknownst. Thus, not many people realize the importance of an Architect. We are more than designing one's residence. We take part in building the nation. We take part in building the future.
The Architect's role has always been downplayed. Some put minimal value in what we do. In order for the other people to realize the importance of our profession, it should be clear and ingrained in us Architects what we are, what we do, and how we impact the world around us. Only in the surety of this knowledge can we truly impart our edge.
Architects are Guardians of the Environment. Architects are City Changers. Architects are Partners in Nation Building.
Click here for the campaign materials